Viable Assets, Visible Presence, and Valuable Content Delivered Directly To Your Customers.
EXAMPLES OF OUR WORK
About The Owner:
Les started producing web content ten years ago to help gain organic visibility online. Excelling year after year as a content producer, Les knew that this had to become simple for others. Over time Les began to see the need for small to medium size businesses to have a better understanding of how web properties can work together to attract the ideal customer.
Originally Les planned to partner with film, and web development companies to focus on consulting. Les already knew that digital assets like photos and video were powerful. They had a significant impact on the way potential customers perceived the brand. Brand visibility, loyalty, and sales campaigns all focus around the content companies produce and publish.
Les soon fell in love with photography. He had no idea it’s full potential. When he had control of what was being captured or filmed he began to see it’s effectiveness rise. Social engagement, brand awareness, and sales sky rocketed for the brands he served. In 2015 Les was hired to produced content for a regional dance competition business. This is where things really launched to the next level. People are in need of NOW. When covering a live event the numbers for social engagement and brand visibility were out of this world. The engagement was at least 75% more effective than if photos and branded videos were shared after an event took place.
Facebook puts a huge emphasis on video content. YouTube and Facebook are the web’s video giants. Facebook masters engagement while YouTube is the search engine machine allowing web surfers a chance to flock to brands they love.
After a series of multiple successes Les re-invested into his firm with advanced imaging equipment, further certifications, and education for Facebook marketing. In May of 2016 he began construction of Cincinnati’s only accessible soundproof live streaming film studio. The best part of the job… when a client reports that the media he produces caused an impact or value that other forms of marketing or advertising have never provided before. Want to learn how to add more value to your marketing campaigns? Valere Studios is your answer. We look forward to being of service.
CEO & Founder
What is Your Five Year Video Marketing Strategy?
A one minute video is worth 1.8 million words. (Forrester Research)
Facebook executive Nicola Mendelsohn, Facebook’s vice president of European, Middle Eastern and African operations, said that in five years, Facebook “will be probably all video,” Quartz reported. Mendelsohn added that video is “the best way to tell stories in this world” and “helps us to digest much more information.”
Facebook continues to expand on video. Each month brings new tools to better equip brands to publish video content. While YouTube is still the second most used search engine next to Google, you need a presence and visibility on both. YouTube helps build assets that are easily searched when potential customers search for your brand.
Every video you produce is an asset. Think of it like this: When you upload video content it is the strongest piece of content you can publish with almost immediate impact. But it gets better. Unlike traditional ads, video doesn’t go anywhere. It doesn’t stop running. After the investment… It’s still working for you day after day, month after month, year after year.
It’s the most solid, sensible investment in your overall marketing strategy.
Platforms like Facebook, YouTube, and Vimeo are available to help store that content, and index it for search engine visibility. Also its a very powerful part of paid advertising.
If a picture is worth a thousand words, research shows that a 1 minute video is worth 1.8 million words. – Forrester Research
- The chances of getting a page one listing on Google increase 53 times with video (source: Forrester Research)
It’s time to implement video marketing. Pretty soon, you’ll be lost and not found. Without video content.